Epson vindicates the African textile culture through its technology of printing on fabrics

Epson collaborates with the National Museum of Anthropology of Madrid and the Mamah Africa Gallery in the exhibition ‘The language of fabrics’, an initiative promoted with the aim of showing the cultural richness of textile art in West Africa, cradle of a deep tradition in the one that the clothing becomes through its materials, symbols and colors in a distinctive capable of transmitting messages and histories.

The vitality and culture of Africa are the epicenter of an exhibition that can be visited until next May 20 at the National Museum of Anthropology in Madrid, and that features photographs of Kim Manresa, popular for his images of social denunciation, and designs of Maica de la Carrera, co-director of the Mamah Africa Gallery.

The participation of Epson in the exhibition has resulted in the printing of 77 images of Kim Manresa directly on cotton fabrics, 17 photographs on Forex and 18 three-meter canvases that completely cover the museum’s outdoor area. In addition, the Japanese brand has designed two large vinyls for the exhibition rooms where details related to these creations are detailed in text and images.

All these elements act as a driving vehicle so that attendees can learn about the textile art of West Africa, the decorative motifs that populate these fabrics and the language that hides behind them, with tints of the history and mythology of each town . A textile tradition cultivated with great intensity in this region of Africa and that has maintained its essence and intensity over time thanks to the work of the new generations.

Magí Besolí, business manager of Epson Ibérica, explains: “This experience has been magical for Epson. We are really happy to have been able to combine the analog with the traditional, and to demonstrate, once again, that our direct digital textile printing solutions on the substrate are a success. The result is patterned fabrics that faithfully adhere to traditional African designs. ”

The DTG SureColor SC-F2000 printer has been used to stamp the photographs on the fabrics, a machine that allows direct stamping on the fabric, including cotton, with the maximum parameters of quality and durability of the printing. This printer has been specially designed to print directly on clothes and accessories, a factor that appeals to large and small establishments to get personalized products in short periods of time. In addition, this model offers low cost printing, allowing you to recover the investment quickly.

On the other hand, the SureColor SC-S70600 printer has been used for stamping on Forex and vinyl. This large-format model ensures clear results with a resolution of up to 1440 x 1440 dpi by combining the use of Epson UltraChrome GSX ink with the efficient Micro Piezo TFP print head. In addition, the Epson SureColor SC-S70600 is the brand’s first 64-inch printer that supports both white and metallic ink simultaneously.

The combination of colors and geometric shapes together with the cutting-edge printing techniques of the Japanese brand make ‘The language of fabrics’ a novel way of approaching the true identity of West Africa.